- Posted 27 February 2023
- LocationSpain
- Job type Permanent
- Reference81017
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Senior Brand Manager
Job description
Senior Brand Manager - Cardiovascular
Introduction
BioTalent have partnered with a pharmaceutical organisation to find an exceptional Senior Brand Manager to drive the implementation of the strategic framework focusing on customer experience.
You will be responsible for
- Drive the implementation of the strategic framework for a dedicated product focusing on an integrated approach of customer experience, considering end to end journey
- Engages cross-functionally for delivering a comprehensive customer experience strategy for a dedicated product including Medical Affairs, Market Access, Marketing & Sales and Digital Excellence
- Drives implementation of single minded proposition and is responsible for customer experience planning for a dedicated product in alignment with the portfolio, focusing on patients
- Challenge the strategy plans (EU and affiliates) for a dedicated product focusing on creating one E2E customer journey
- Act as a product owner for digital solutions
- Drives implementation of activities and content according to customer needs, delivers on EU campaigns together with affiliates
- Acts as product owner for digital solutions, and drives implementation from the need identification to the roll-out of the solutions
- Contributes to LCM and competitive approaches
You will bring the following
- MBA/ marketing degree
- 5 years+ experience in pharma marketing/brand management
- Commercial experience and acumen
- Experience in creating content for HCPs
- Hands-on proactive approach and accountability
- Good communication and strong social skills
- Experience to work in and lead cross-functional and cross-cultural teams
- Ability to work in English - fluent written and spoken, additional language is a plus
If you are interested in hearing more about the role, please apply today.