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From dormant to deal: Reigniting a client relationship into live hiring success

Elizabeth James recently led a client success that reactivated a dormant life sciences account after more than two years of inactivity, turning a paused partnership into immediate hiring success. By leveraging an existing Master Services Agreement (MSA), executing targeted outreach, and rapidly aligning with hiring managers and talent acquisition stakeholders, Liz, secured two live roles. Within one month, the team delivered the first placement, generating a $19K fee and re-establishing long-term trust with the client.

This success story highlights the impact of proactive re-engagement, strong client relationships, and fast, credible delivery in today’s competitive hiring market.

Key Stats

  • Reactivated a dormant account after 2+ years

  • Secured two live roles with first placement in one month ($19K fee)

  • Strengthened client relationship and positioned for ongoing collaboration

The Context

Although hiring actively, the client had not partnered with us since early 2022. The opportunity was to rebuild trust and demonstrate value through targeted, credible outreach.

The Challenge

  • Long-inactive account requiring re-establishment of credibility

  • Need to quickly deliver candidates aligned to open roles

  • Ensure smooth activation despite dormant status

The Solution

The firm executed a focused reengagement strategy:

  • Identified the client’s hiring activity and confirmed MSA via parent company

  • Sent targeted blinded profiles to hiring and TA managers, emphasising existing MSA

  • Triggered internal movement, leading to direct TA outreach for two roles

  • Held intake meetings to align on strategy and expectations

  • Guided client through activation process, resulting in first placement within one month

By strategically reengaging a dormant client and leveraging existing contractual relationships, the firm quickly rebuilt trust, delivered timely placements, and positioned itself as a reliable partner for ongoing talent needs. This case demonstrates the impact of proactive account management and targeted outreach in revitalising inactive relationships and driving measurable business results.