Client Overview
Our client, a leading healthcare advertising and medical communications agency, manages a diverse portfolio of brands across multiple therapeutic areas. With fluctuating workloads and varying project scopes, they required a flexible freelance solution to support both fast-turnaround projects and long-term strategic initiatives.
The Challenge
The agency faced several operational and staffing obstacles, including:
Difficulty sourcing high-quality freelance talent at short notice
A need for flexible engagement models (short-term, long-term, and temp-to-perm)
Limited internal bandwidth for managing onboarding, payroll, and logistics
Our Solution
BioTalent partnered closely with the client to deliver a fully scalable freelance hiring solution:
Vetted freelance talent across account services and project management
Employer of Record services, handling payroll, contracts, and compliance
Freelancers aligned with the agency’s project flow, brand tone, and team culture
Close collaboration with internal hiring managers to ensure placement success
The Results
Five successful freelance placements across account and project roles
Four contract extensions due to strong performance
Two freelancers converted to permanent employees
Significant reduction in administrative workload for HR and operations
Why It Worked
Speed and specialisation: A ready network of skilled healthcare agency freelancers
Flexible model: Adaptable staffing for four-week sprints or four-month campaigns
Trusted talent: Candidates pre-vetted for experience, communication, and agency readiness
Strategic alignment: BioTalent operated as a seamless extension of the internal team
Need flexible freelance support? Contact us to learn how BioTalent can deliver high-quality solutions tailored to your healthcare communications needs.