Back to Blogs

Are candidates turning down your offers? Your employer brand could be the solution

Are candidates turning down your offers? Your employer brand could be the solution

Employer insights

In a worst-case scenario, your ideal candidate eclipses the competition, sails through the interview stage, expresses their desire to join your company, and turns down the job offer. This frustrating phenomenon is unfortunately par for the course in the recruitment world, but when it’s happening frequently, something’s not working. It could be your employer brand.

Reputation is revealing. A Glassdoor study revealed that 84% of job seekers say a company’s reputation matters, labelling the era as one of “unprecedented transparency.” As organisations across the life sciences vie for talent, demand is sky-high. Here are some tips on how to build a better reputation.

Respond to your reviews

Whether they’re good, bad, or somewhere in between, reviews are there to be seen, and so are your responses. The best responses can even turn negative reviews into positive outcomes for your business.

Streamline your interview process

Is your interview process infinitely long? Word of a terrible candidate experience gets around quickly, potentially hindering your chances of attracting talent in the future. Specialist recruiters are equipped to help you mitigate this and improve your end-to-end process.

Build your personal brand

Candidates are doing their due diligence. They will likely scope out your hiring managers and team members online, and strong personal brands not only distinguish your people as thought leaders in their field, but can illuminate your company culture.

Leverage the power of events

There is no shortage of incredible communities and events in the life sciences. At BioTalent, we know the power a strong community has in the recruitment space — it’s partly why we established the Race in STEM community.

How BioTalent can help

As diversity-led recruitment specialists, we’re invested in our community network. If you need help with any aspect of the hiring process, reach out to the team below.

Get in touch with the BioTalent team

Flexible hiring, built around how your business actually scales. To discuss your next hire, project or workforce need, speak to the BioTalent team.

Explore similar articles